Hospitality and travel · logo maker
Hotel logo maker, free to design.
Logo ideas for hotels and boutique stays. Show the rooms, the light and the setting, then keep dates and booking one step away.
Example logos
6 starting points for a hotel.
Made by the same engine as the studio, with sample names. Start from one and the studio opens with this industry and that concept first.
- Willow Creek Hotel · Monogram in a shieldStart with this
- Miller Hotel · Monogram in a shieldStart with this
- Bluebird Hotel · MonogramStart with this
- Cedar Street Hotel · Monogram in a squareStart with this
- Summit Hotel · MonogramStart with this
- Fairview Hotel · Monogram in a squareStart with this
Design advice
Color
calm: calm colors signal patience and care.
Graphite Calm: Graphite #30373e, Silver Mist #9698a6, Cobalt #326cad, Void #0f1318, Bone White #f6f8f9
Graphite Calm: Graphite #252e2f, Silver Mist #969ea6, Electric Cyan #42b4c8, Void #0f1617, Bone White #f6f8f8
luxury: deep, quiet tones with a metallic note feel premium.
Graphite Luxury: Graphite #322e27, Silver Mist #a6a596, Citrine #b07e27, Void #181510, Pale Citrine #f5f0e8
Graphite Luxury: Graphite #2f2528, Silver Mist #a69796, Rose #bd1a4c, Void #181315, Pale Rose #f4e9ec
fresh: light, clean colors feel new and healthy.
Graphite Fresh: Graphite #212924, Silver Mist #96a6a2, Verdant #24cf69, Void #101512, Bone White #f2f8f4
Graphite Fresh: Graphite #212a27, Silver Mist #96a6a6, Lagoon #1feda5, Void #101714, Bone White #f7fbfa
Type
Willow Creek Hotel
Cormorant Garamond with Source Sans 3: a classic serif feels established and trusted.
Willow Creek Hotel
Playfair Display with Manrope: a modern serif adds polish and contrast.
Symbol ideas
- bed
- key
- map
- hotel
- compass
- bed
- key
- map
- compass
- bed
- key
- compass
Open source icons (ISC and MIT). Others can use the same icon, so a symbol mark is less unique than a monogram or an abstract mark.
Layout
A hotel name often goes on a building, so letters need open counters and steady weight to read as raised metal from the sidewalk. Show rooms with real photos and rates
Beyond the logo
What a hotel brand has to do
- Show rooms with real photos and rates
- Keep a booking widget on every screen
- Explain the location and how to get there
Websites to match
Motion website templates from AnimatedWebs.
Questions
Hotel logo questions
What colors work for a hotel logo?
For hotels and boutique stays, calm palettes work well because calm colors signal patience and care. A starting point from the engine: Graphite Calm (Graphite #30373e, Silver Mist #9698a6, Cobalt #326cad). Text on paper needs 4.5:1 contrast.
Which fonts suit a hotel?
Cormorant Garamond with Source Sans 3, because a classic serif feels established and trusted; Playfair Display with Manrope, because a modern serif adds polish and contrast. Willow Creek Hotel above is set in Cormorant Garamond.
What symbol should a hotel logo use?
Ideas drawn from hotel: bed, key, map, hotel, compass. Miller Hotel uses a monogram in a shield.
Where will a hotel logo be used most?
For hotels and boutique stays, on building facade, restaurant menu, business card, lobby wall, in that order.
What should a hotel brand get across?
Show the rooms, the light and the setting, then keep dates and booking one step away.
How much does a hotel logo cost here?
A hotel logo is free to design and preview. The full brand pack for Willow Creek Hotel or your own name is $25 once, or included with AnimatedWebs Pro.
Can a hotel register its logo as a trademark?
Check for trademark conflicts (for example at uspto.gov) before a hotel registers it or prints business cards.
What is in the brand pack · Pricing and downloads
Check a logo for trademark conflicts (for example at uspto.gov) before you register or print it.